Noteca is a web app specifically designed for the emerging profession of online Community Managers. Many of Noteca’s design features are ideal for carrying out an effective community management strategy. Below are the reasons why:

• - Listen, to Build Brand Visibility: It’s essential to listen to your community and get a feel for your brand’s reputation in the space of Social Media. Noteca helps Community Managers to know at all times what’s being said about their brand, their competitors, and similar companies related to their sector. If we don’t know the image being projected about our brand, we are much less in a position to devise a suitable strategy for community management.
• - Identify key opinion leaders: Markets are becoming increasingly segmented and each sector has its own opinion leaders. It’s vital for Community Managers to spot influential people. Noteca tells you directly whether an author is influential or not. A positive or negative opinion of an opinion leader cannot be ignored by any brand. Silence is the worst response.
• - Listen and learn from your community: It’s vital to listen and take in client comments to build a positive online reputation and a solid brand image. People can pick up on our mistakes but also set us on the right path to correct them. Brands are no longer advertised. They connect, share and collaborate with clients. Noteca helps you keep track of every conversation.
• - Customer service and technical support: The Community Managers must know all about their business and know what department or person is best indicated to resolve each situation. Sometimes complaints arise because clients haven’t been able to find the right person to deal with. With Noteca you can organize your web-based tasks and assign what person should deal with each task.
• - Converse and participate: Good Community Managers should be the voice of the company and explain brand positioning to the community. It’s not enough to attract users. Brands should make use of the channels that potential clients use. Noteca is an application specifically designed for conversing and participating in the space of Social Media, through channels where brand reputation is built. Community Managers should be active and take part. Noteca makes this easy.
• - Engage with your community: Having a good agenda with contact details is important, but it’s much more important to remember who’s who and what we’ve said to them at all times. Noteca allows you to keep track of all conversations arranged by contact. You can also add notes to each contact about experiences you’ve had. This way it’s much easier to connect with your community.
• - Analyze the results of your activities: It’s essential to follow up on your activities as Community Manager and take note of the impact they have on Social Media. The statistics that Noteca provides will enable you to see the influence of your brand on Social Media and calculate your ROI.